OntarioLearn Course Details Start at 05/14/2024
To register for an OntarioLearn course visit the Continuing Education website.
Course Details
| Course Title |
Personal Selling |
| Conestoga Course Code |
OLRN1216 |
| Host College |
Centennial College |
| OntarioLearn Course Code |
CL-MKTG230 |
| Start Date |
05/14/2024 |
| End Date |
08/20/2024 |
| Course Fee |
$453.00 |
| Hours |
48 |
| Pre-requisites |
Principles of Marketing |
| Course Description |
This course is designed to provide students with the an introduction to the sales process and is intended to help students to develop their selling, communication, and negotiation skills in order to be successful in a sales career. Topics presented include: the steps in the selling process, ethical issues in selling, the importance of the sales function, and integrating technology in the sales process. Students also learn how to develop negotiation skills, establish successful customer relationships, develop winning communication skills in a variety of presentation situations.
This course is highly interactive and each student will be expected to fully participate online. Each student will be required to prepare and deliver a sales presentation as a part of this course. |
| Midterm Exam Format |
Online-no supervision requirement |
| Final Exam Format |
Online-no supervision requirement |
| Final Exam Group |
05/14/2024 |
| Other Evaluation Details |
Mid-term Exam: 20%
Participation: 10%
(including involvement in online exercises, quizzes, discussion of cases online, discussion, and interaction with instructor and class-mates)
Final Exam: 35%
Major Assignment/Sales Presentation: 35% |
| Minimum Passing Mark |
50 |
| Mandatory Chats |
Yes |
| Mandatory Group Work |
|
| Other Details |
|
| Platform |
d2l/brightspace |
| Computer Software Requirements |
|
| Additional |
We suggest you do not purchase your textbook(s) until approximately two weeks prior to the course start date as textbook(s) may change. |
| Textbook Information |
Purchase textbook from www.textnet.ca. No substitutions unless otherwise stated. |
Textbooks
| Textbook Title |
ABC's of Relationship Selling Through Service |
|
|
|
| Author |
Futrell, Agnihotri, Krush, Rourke & Valvasori |
|
|
|
| Publisher |
McGraw-Hill Ryerson 2023 |
|
|
|
| Edition |
8th Canadian Edition |
|
|
|
| ISBN |
ISBN-13: 978-1-26-486234- |
|
|
|
| Special Instructions |
Printed in Canada |
|
|
|
