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OntarioLearn Course Details Start at 05/14/2024

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Course Details
Title  
Course Title Professional Selling
Conestoga Course Code OLRN1168
Host College Durham College
OntarioLearn Course Code DU-SALE3280
Start Date 05/14/2024
End Date 08/20/2024
Course Fee $409.50
Hours 42
Pre-requisites Recommended - Knowledge/experience in Marketing field
Course Description This course focuses on several important person-to-person relationship-building strategies that contribute to success in professional selling to the business-to-business (B2B) marketplace. Students will learn the fundamentals of relationship selling, the importance of prospecting for new clients, preparations for a sales call, and make strategic and ethical decisions to develop business. Students will learn the critical steps in the professional selling process and have the opportunity to demonstrate the completion of each stage of the selling process through varied techniques.
Midterm Exam Format No exam requirement
Final Exam Format No exam requirement
Final Exam Group 05/14/2024 
Other Evaluation Details Assignments 25%, Tests 30%, Presentations 45%
Minimum Passing Mark 50
Mandatory Chats no
Mandatory Group Work Yes
Other Details
Platform d2l/brightspace
Computer Software Requirements Web cam or recording device
Additional We suggest you do not purchase your textbook until approximately two weeks prior to the course start date as textbooks may change.
Textbook Information We suggest you do not purchase your textbook until approximately two weeks prior to the course start date as textbooks may change.
Textbooks
  Textbook #1 Textbook #2 Textbook #3 Textbook #4
Textbook Title SELL
Author Ingram, T. N., LaForge, R. W., Avila, R. A., Schwepker, C. H., Williams, M., R., & Shannahan, K. L.
Publisher Nelson
Edition 3rd Canadian Ed.
ISBN 9781774747179
Special Instructions Course textbook(s) are available through the Durham College Bookstore (subject to available stock)
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