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OntarioLearn Course Details Start at 05/13/2025

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Course Details
Title  
Course Title Personal Selling
Conestoga Course Code OLRN1216
Host College Centennial College
OntarioLearn Course Code CL-MKTG230
Start Date 05/13/2025
End Date 08/19/2025
Course Fee $409.50
Hours 42
Pre-requisites
Course Description This course is designed to provide students with an introduction to the sales process and is intended to help students to develop their selling, communication, and negotiation skills in order to be successful in a sales career. Topics presented include: the steps in the selling process, ethical issues in selling, the importance of the sales function, and integrating technology in the sales process. Students also learn how to develop negotiation skills, establish successful customer relationships, develop winning communication skills in a variety of presentation situations. This course is highly interactive and each student will be expected to fully participate online. Each student will be required to prepare and deliver a sales presentation as a part of this course.
Midterm Exam Format Online-no supervision requirement
Final Exam Format Online-no supervision requirement
Final Exam Group 05/13/2025 
Other Evaluation Details Discussion 10%, Tests 15%, Mid-term Test 20%, Major Project 20%, Reflection 10%, Final Test 25%
Minimum Passing Mark 50
Mandatory Chats No
Mandatory Group Work No
Other Details
Platform d2l/brightspace
Computer Software Requirements
Additional We suggest you do not purchase your textbook(s) until approximately two weeks prior to the course start date as textbook(s) may change.
Textbook Information Purchase textbook from www.textnet.ca. No substitutions unless otherwise stated.
Textbooks
  Textbook #1 Textbook #2 Textbook #3 Textbook #4
Textbook Title ABC's of Relationship Selling Through Service
Author Futrell, Agnihotri, Krush, Rourke & Valvasori
Publisher McGraw-Hill Ryerson 2023
Edition 8th Canadian Edition
ISBN ISBN-13: 978-1-26-486234-
Special Instructions Only etext is available.
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