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OntarioLearn Course Details Start at 05/13/2025

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Course Details
Title  
Course Title Professional Edge
Conestoga Course Code OLRN1586
Host College Georgian College
OntarioLearn Course Code GG-MKTG2043
Start Date 05/13/2025
End Date 08/19/2025
Course Fee $409.50
Hours 42
Pre-requisites
Course Description In this course, students are challenged to develop their 'personal brand' using strategic brand development techniques. The variety of available media such as resumes, personal websites and social media are explored, as well as career planning and professional development opportunities. Students learn proven techniques from leading brands and apply them to the creation of their own unique, differentiated brand in the workplace.
Midterm Exam Format No exam requirement
Final Exam Format No exam requirement
Final Exam Group 05/13/2025 
Other Evaluation Details Personal brand development plan (includes sections submissions) 50%, Case studies 20%, In-class activities 30%
Minimum Passing Mark 50
Mandatory Chats No
Mandatory Group Work No
Other Details
Platform Blackboard
Computer Software Requirements Standard Office software (MS Word) Required
Additional
Textbook Information Textbook purchasing instructions will be available on the Blackboard course shell.
Textbooks
  Textbook #1 Textbook #2 Textbook #3 Textbook #4
Textbook Title
Author
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Special Instructions
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