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OntarioLearn Course Details Start at 09/09/2025

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Course Details
Title  
Course Title Monitoring and Measurement
Conestoga Course Code OLRN2420
Host College Algonquin College
OntarioLearn Course Code AL-COM0013
Start Date 09/09/2025
End Date 11/04/2025
Course Fee $381.50
Hours 42
Pre-requisites OLRN2400
Course Description In this course, explore how to monitor and measure the impact of a social media strategy or social media efforts. Learn which tools are available for monitoring and measuring social media efforts. Examine the challenges of ongoing measurement in a rapidly changing field and explore strategies for addressing these challenges. Discover basic Search Engine Optimization (SEO) and how social media efforts can lead to increased and effective website traffic.
Midterm Exam Format No exam requirement
Final Exam Format No exam requirement
Final Exam Group 09/09/2025 
Other Evaluation Details Discussion Posts 20%, Assignments 80%
Minimum Passing Mark 50
Mandatory Chats Yes
Mandatory Group Work
Other Details
Platform d2l/brightspace
Computer Software Requirements
Additional
Textbook Information No textbook required.
Textbooks
  Textbook #1 Textbook #2 Textbook #3 Textbook #4
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