OntarioLearn Course Details Start at 01/13/2026
To register for this OntarioLearn course, visit the course page.
Course Details
| Course Title |
Monitoring and Measurement |
| Conestoga Course Code |
OLRN2420 |
| Host College |
Algonquin College |
| OntarioLearn Course Code |
AL-COM0013 |
| Start Date |
01/13/2026 |
| End Date |
03/10/2026 |
| Course Fee |
$381.50 |
| Hours |
42 |
| Pre-requisites |
OLRN2400 |
| Course Description |
Learners explore how to monitor and measure the impact of a social media strategy or social media efforts. Specifically, learners learn which tools are available for monitoring and measuring social media efforts. Through online discussion, learners discuss the challenges of ongoing measurement in a rapidly changing field and explore strategies for addressing these challenges. Learners are also introduced to basic Search Engine Optimization (SEO) and how social media efforts can lead to increased and effective website traffic. |
| Midterm Exam Format |
No exam requirement |
| Final Exam Format |
No exam requirement |
| Other Evaluation Details |
Discussion Posts 20%, Assignments 80% |
| Minimum Passing Mark |
50 |
| Mandatory Chats |
Yes |
| Mandatory Group Work |
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| Other Details |
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| Platform |
d2l/brightspace |
| Computer Software Requirements |
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| Textbook Information |
No textbook required. |
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